You can use QR Codes on brochures in multiple ways:
Whether you are printing out a sales, event or an educational brochure, use the right type of QR Code to enhance your brochure.
Use a QR Code generator to customize the colors of your QR Code. Beaconstac’s QR Code allows you to create custom designed QR Codes with your own logo for free with unlimited scans. You can create QR Codes in line with your branding. It is recommended that you test these color QR Codes before printing them.
QR Codes on brochures must be scannable. The general ratio of scanning distance to QR Code size is usually 10:1 to avoid it becoming too small to scan. The QR Code should be front and center to accelerate the number of scans. Avoid printing the QR Code on the edge or any folds as it might distort the code and prevent it from being scanned.
A CTA is essential if you want more people to scan your QR Code and let consumers know exactly what they will find once they scan the QR Code.
Your brochure must have high-quality images to make it attractive and engaging for customers and to ensure the QR code remains scannable.