URL to QR Code: Engage users offline and increase online traffic

• Contents
What is it
How to create
When to use
Dynamic QR Codes
Customized URL for marketing campaigns
Things to keep in mind
FAQs
Website QR Code
URL to QR Code
Redirect a QR Code to a website
Reading a QR Code
BUY QR CODE SOLUTION

What can you do with a URL to QR Code?

A URL to QR Code can help you convert any URL into a QR Code. Upon scanning the QR Code, users are redirected to any website linked to the QR Code such as landing page, marketing campaigns, or even social media. A URL to QR Code can also be used for printing to save users from the hassle of typing the details of the website.

How to create a URL to QR Code

There are 5 simple steps that you need to know to change a URL into a QR Code.

• STEP 1: Copy the link of the URL
• STEP 2: Paste it in the QR Code Generator
• STEP 3: Customize your QR Code with colors and logos
• STEP 4: Generate your QR Code and ensure it is scannable
• STEP 5: Download it in EPS, SVG or PNG

When can you use a URL QR Code?

OFFLINE

Personal Use

Share your blog

Imagine you want to invite people to read your blog. One way is to tell them the name of your blog. But, if there are more than a couple of similar sounding blogs online, you may miss out on some readers. Here’s where QR Codes come in handy. Share the URL QR Code to your blog as an image, on a poster, flyer or a brochure.

Share your website

As a freelancer, you would definitely have your website. At networking events, you may want to share your work or portfolio and instead of asking people to visit a lengthy URL, simply share a QR Code on a business card.

As a tattoo

QR Code tattoos are becoming increasingly common to commemorate special moments captured on video. After generating the QR Code online, you can have a professional tattoo artist ink the QR Code on you.

OFFLINE

Businesses and Brands

Drive traffic online

Place posters or give away flyers and brochures in and around your store to drum up business online. With a single scan of the QR Code, consumers can visit your website and browse your website.

In-store pickup

Online Contests and Giveaways

Brands have several online contests and giveaways to keep consumers engaged. With QR Codes, all a business has to do is share the QR Code on either a flyer, poster or banner and billboard.

Marketing campaign tracking

URL to QR Code is an incredible solution to track your marketing campaigns’ ROI, KPIs, and other metrics as it is dynamic in nature. You can even edit your campaign details in real-time, and retrieve granular data of your campaign based on the location, OS, time, and even number of scans.

Flexibility to customize

A black and white QR Code is not only unrecognizable but also receives less traction. A URL to QR Code can be customized to change the QR Code’s eyes, template, pattern, add a logo, check its scanning ability, and even add a CTA frame to match your brand identity.

Enable multi-language support

If your business is established in a geographical area that caters to users speaking a myriad of languages, switch to multi-lingual QR Codes to share your QR Codes easily.

ONLINE

Personal Use, Businesses and Brands

Social media sharing

Add a QR Code to your posts online and let users scan it to either visit your website, blog or a giveaway.

Website QR Code

You can also give desktop users a way to share your content online easily. Instead of them having to sign in to their accounts, they can simply scan and share on Facebook, Twitter, Instagram or Pinterest.

Restricted access to sensitive information

If your website consists of sensitive information or exclusive access to only certain users, restrict access by enabling password protection and/or age restrictions with URL to QR Codes.

Dynamic URL QR Codes

Imagine you shared a URL QR Code but the link to it is broken. Either the website has been shut down or you no longer have the same offer or the video has been taken down. With static QR Codes, there is absolutely no way to change the content of the QR Codes. Your only option (if at all) is to reprint and repost a new QR Code.

But, if you were to get a QR Code tattoo, the situation is much worse. As an Argentinian football fan recently discovered. He got a QR Code tattoo that links to a YouTube video highlighting his favorite team, River Plate, winning. The video got numerous copyright strikes by fans of the opposing team resulting in the video being taken down

There is a simple solution to all these issues: Dynamic QR Codes. The content in a dynamic code can be changed at will. For instance, if you were to change your landing page or your website domain, you can easily use the same QR Code to point to a different URL.

Beaconstac’s QR Code solution offers more than just dynamic QR Codes. You can also retarget users who have scanned your QR Code online on Facebook and Google.

QR Codes for Marketing: How to leverage QR Codes to do a lot more

Make use of customizable short URL to QR Code to drive your marketing campaigns

Populated QR Codes not only look messy but also slows down the scanning speed, and make it unrecognizable for users. With dynamic URL to QR Codes, customize your URL to a short URL so users can easily recognize the website the URL is linked to.

Make use of customizable short URL to -

1. Improve the scanning speed
2. Enhance QR Code security by making it easily recognizable
3. Helps with easy brand recognition
4. Makes the QR Code precise and neat
5. Safer to use as opposed to other online URL shorteners

4 things to keep in mind before converting your URL to QR Code

1. Size of the QR Code

QR Codes can be embedded in any marketing material, online and offline. Although a QR Code can be sized up, it is important to remember the minimum size of a QR Code to deem it as scannable. Ensure to print the QR Code no less than 2 cm x 2 cm to scan it without any hassle.

2. Customization

A URL to QR Code can be customized in order to help users recognize the QR Code easily. A URL to QR Code can be customized to change the QR Code’s eyes, template, add a logo, background color, and a CTA frame. Ensure the QR Code is not heavily customized making it unscannable. Make use of our dashboard’s scannability level to check if the QR Code is scannable or not.

3. Printable format

Depending on your marketing campaign, print the URL to QR Code in the required format - PNG, SVG, PDF, or EPS.

4. Customizable short URL

Always customize the URL to QR Code to a short URL as opposed to long, unreadable URLs to help users recognize what the URL holds. A short URL speeds up the scanning process, adds clarity, and makes it easily shareable on various platforms without the hassle of taking too much space. Besides, a short URL is much safer and helps establish a sense of security amongst your users.

FAQs

Can a QR Code take you to a website?

Yes. Copy the link of the website and paste it in the QR Code generator. Customize your QR Code with colors and add your logo or choose from a number of options.

How to use a Website QR Code the right way

How do you turn a URL into a QR Code?

You can turn any URL into a QR Code by grabbing the link and pasting it in the QR Code generator to create your very own customizable QR Code.

How do I redirect a QR Code to a website?

To redirect a QR Code to a website,

1. Go to Beaconstac’s QR Code generator
2. Fill in the details and add the URL to which you want the QR Code to be linked to
3. Customize the QR Code to add a logo, change its eyes, template, and a CTA
4. Generate and test the URL QR Code
5. Download the URL QR Code

How do I read a QR Code?

To scan a QR Code, open your smartphone’s camera application and point your camera to the QR Code. If your smartphone does not support QR Code scanning, download a QR Code scanner to scan QR Codes for Android and iOS. .