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Static vs Dynamic QR Codes: Features, advantages and comparison

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Static vs Dynamic QR Codes

What is a Static QR Code?

A static QR Code is a QR Code that, once generated, cannot be overwritten. It can store information that is uneditable. Static QR Codes find a lot of use in instances where either the information need not be updated or for a one-off campaign. You can create different types of static QR Codes -

Benefits of static QR Codes

Create free QR Codes

How to create a static QR Code?

To create a static QR Code -

  1. Go to an online QR Code generator
  2. Choose the type of QR Code
  3. Enter the data
  4. Customize the QR Code
  5. Generate and test the QR Code
  6. Download the QR Code

What is a dynamic QR Code?

A dynamic QR Code is a QR Code that is editable in real-time with Beaconstac’s intuitive QR Code solution. You can also update small details, change the entire URL, and avoid pesky 404 errors. Dynamic QR Codes mean that you no longer need to reprint the QR Code. Beaconstac’s solution allows you to track information, such as the number of scans, locations, and operating systems used.

Dynamic QR Code generator

Beaconstac’s solution also allows you to convert potential leads who have scanned the QR Code but have not taken any action yet with online retargeting on Google and Facebook.

Benefits of dynamic QR Codes

How to create a dynamic QR Code?

To create a dynamic QR Code -

  1. Go to an online QR Code generator and log in to the dashboard
  2. Choose the type of QR Code
  3. Enter the data
  4. Customize the QR Code
  5. Generate and test the QR Code
  6. Download the QR Code
  7. Track and edit the QR Code in real-time

Static vs dynamic QR Codes

Static QR Codes are rigid, which means once created, the destination URL cannot be changed. On the other hand, dynamic QR Codes are flexible. Their destination URL can be altered without changing the QR Code.

What is the difference between a static and dynamic QR Code?

Static QR Codes Dynamic QR Codes
Cannot be edited once created Can be edited even after printing
Not trackable Trackable
Cannot be used for online retargeting Retargets users online
Takes longer to scan Scans easily and quickly
Cannot deliver different campaigns Delivers different campaigns based on a set schedule

How to tell if a QR Code is static or dynamic?

Static QR Codes have denser data patterns, which is why they require a longer time to scan. Additionally, static QR Codes have longer URLs as compared to dynamic QR Codes.

Do I need a dynamic QR Code?

If you’re looking to update your QR Code campaigns and track their performance regularly, you’ll need a dynamic QR Code.

Here’s how dynamic QR Codes outweigh static ones for business use-cases -

Improve print marketing efficiency | Google Analytics

Dynamic QR Codes improve the efficacy of print marketing material allowing you to see the number of scans along with the location, date, time of the scan. You can even integrate your Google Analytics account on the dashboard with a single click.

What is Proximity Marketing and How does it Work?

Increase Conversion Rates | Online retargeting

Beaconstac’s QR Code solution takes it a step further by also allowing you to retarget users online on Google and Facebook. You can use these actionable QR Codes for all kinds of marketing campaigns.

Real-time edits | Data-driven campaigns

The beautiful, customizable landing pages offered by Beaconstac also make it easy for you to edit your campaigns based on analytics in real-time.

Set it and forget it | Automatic campaigns

Why waste time in creating or editing QR Code campaigns? Beaconstac’s dashboard allows you to schedule campaigns based on time or the day of the week. Your QR Code campaigns work even when you don’t.

Static vs dynamic QR Code scanning | Faster scans with dynamic QR Codes

Since dynamic QR Codes only contain a placeholder URL and not the actual URL, even if the QR Code contains a ton of data, it still looks simple to the eye and does not look too busy. Since the QR Code contains less data, it also scans much faster making for an extremely smooth end-user experience.

If you only have a one-off campaign that you want to run or just want to get started with QR Codes, Static QR Codes can be the starting point for you.

However, most free QR code generators force you to either display ads, redirect to their website after the free trial, offer a limited number of scans, or limit the number of free static QR codes that can be generated.

You can avoid all these situations with Beaconstac’s free QR Code generator. The basic QR Codes are available for free, are completely customizable with your own brand colors and logo, and are free forever.

Beginners guide: How to create a QR Code

Static vs dynamic QR Code payment

Static QR Code payments include the merchant’s name and bank details and cannot be edited. Upon scanning, the customer needs to enter the amount before proceeding with the transaction. Payments using static QR Codes are ideal for one-time offers or seasonal promotions, whether at restaurants, brick-and-mortar stores, or shopping malls.

Dynamic QR Code payments, on the other hand, change with every transaction. In this case, customers don’t need to manually enter the amount to be paid since it’s included along with the merchant’s name and bank details. Upon scanning, the customer can directly make the payment.

FAQs- Static vs Dynamic QR Codes

Do QR Codes change?

Static QR Codes cannot be changed. Once printed and if the link is broken, there is nothing you can do except reprint a new one. Dynamic QR Codes, on the other hand, are editable and can be edited in real time. Since the dynamic QR code contains a placeholder URL, the same QR Code can be reused over and over again saving time, effort and money.

How can I create a QR Code for free?

Head over to Beaconstac’s QR Code generator and start creating your QR Code for free. You can download it in your preferred format and customize it if you want.

Design a free customized QR Code

Can I change the destination of a QR Code after printing?

Yes, you can. If you’re using a dynamic QR Code, you can change its destination after printing. This proves why dynamic QR Codes are suitable for print marketing materials and campaigns.

What’s the difference between static and dynamic QR Code pricing?

Static QR Codes are free, whereas dynamic QR Codes cost as low as $5.

Is my QR Code static or dynamic?

If your QR Code has dense data patterns and a long URL, it is a static QR Code. A QR Code with simpler data patterns and a shorter URL is dynamic.

Can static QR Codes be changed to dynamic QR Codes?

No. You cannot alter static QR Codes once created.

Do static QR Codes expire?

Static QR Codes don’t expire. But they cannot be tracked or modified and are not recommended.

How to change the link on dynamic QR Codes?

Step 1: Log in to beaconstac QR Code management software.

Step 2: Choose the dynamic QR Code link to be changed.

Step3: Copy the new link and paste it on the URL section.

Step 4: Save the changes.

Are dynamic QR Codes worth it?

Yes, they are. Dynamic QR Codes let you change their destination at any time without having to reprint them. You can also track the number of scans, locations, and devices used to measure your dynamic QR Code’s performance.

What is the difference between QR Codes and barcodes?

A barcode is one-dimensional and stores information horizontally. On the other hand, QR Codes are two-dimensional and can store information vertically and horizontally, which means they can hold more information than barcodes.

QR Codes, in comparison to barcodes, can link to all kinds of information, have higher error correction levels, and can support multimedia content.

Create free static and dynamic QR Codes